Monday 16 September 2019

11 Things You Should Know About Magento E-Commerce Platform

E-commerce firms are increasing day by day. To strive ahead of the competition, they need the best e-commerce platform. The advantage is that the number of software that you can use or access to support your website is endless. But in today’s modern era, the Magento e-commerce platform is leading the IT industry.

Magento platform has become immensely popular due to its powerful and rich features. Magento platform is open-source, customizable and scalable. These factors are the reason behind all e-commerce companies using it for their website development.

Now, with the release of Magento 2 just around the corner, brushing up on some of its unknown features might be a great idea.

No one can deny that underneath all these features, there are still some things that many Magento developers are unaware of. One of those is how to start using this platform.

Thus, in this blog, we will explore 10 things that you didn’t know about the Magento platform. Also, knowing these will help you to get a head-start on your web development process.

This list will just scratch the capabilities this platform has, but they are efficient. So, it doesn’t matter whether you are using it for the first time or a pro. This blog will definitely help your e-commerce website to develop rapidly and with ease.



Here are 11 things you should definitely know about the Magento e-commerce platform:

I am a little excited, aren’t you?? Let’s begin with the number of retailers who are using Magento are higher in comparison to any other platform.
A recent survey shows that over 350,000 retailers are using the Magento platform in comparison to others,  for developing their e-commerce website. It is preferred by everyone and has been the leader in the industry for many years. All the firms using this platform have a combined net worth of $25.

1) It keeps the consumer updated about new features
Magento has a special feature which is Product Alert Notification which helps it to maintain communication with the clients. This feature alerts the client about the latest available feature as soon as it comes out. These alerts help a consumer:

• Know about the latest products that are of interest to them
• This also helps consumers to find the things they are looking for on the Magento’s website.

2) It lets you develop a mobile-friendly site
Google has announced that a site’s responsiveness to mobile will also influence its ranking. Thus, it is imperative that your e-commerce website loads easily and quickly on smartphones. Magento frameworks can be used to make customized designs. This will definitely help you to make a mobile-friendly site.

3) Magento e-commerce platform is great for improving SEO
This platform has its own modules and extensions which makes a website rank higher in Google. Its SEO friendly nuggets, and the fact that Google recognizes it as a trusted platform gives it immense credibility.

4) Complying to PCI is easy
Every retailer has to abide by the guidelines of PCI (Payment Card Industry Data Security Standard). PCI helps protect the personal data and payment information of the consumer. But many e-commerce development platforms make this process tedious and hard.

This is not the case with Magento. It has built-in features that aid the owners in complying with the PCI. It includes Magento Secure Payment Bridge, a PA-DSS certified feature.

The Magento development company has kept the payment bridge separated from its e-commerce platform. This makes it easy to update the platform without worrying about disturbing the payment options.

5) It lets you make customize the security
The Magento e-commerce platform is open-sourced and flexible. This makes it amazing, but also prone to hacking. Hence, this software allows its users to make it more secure through customization. It allows you to create a custom admin path and restrict access to a few IP addresses.

6) You can choose a custom theme for your own brand by using Magento
Since a lot of retailers use Magento for developing their online site, you need to make sure yours doesn’t look familiar to the existing sites. For this, Magento not only allows the developer to customize his own theme but gives its user the creative freedom to do an extraordinary thing they want for their site.

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